Who your practice is for, the Google basics, website conversion, reviews, paid ads without waste, and measuring what works.
6 lessons, about 60 minutes of reading in total. Free, no signup.
Audit your patient mix, choose a position, and write honest claims you can defend.
Start this lesson →A ninety-minute profile audit, a citation cleanup worksheet, and a monthly local search routine.
Start this lesson →The pages, booking paths, and audit that turn a dental website into a booking tool.
Start this lesson →A compliant review system, HIPAA-safe replies, and a negative review playbook.
Start this lesson →Readiness checks, channels ranked by intent, budget math, and the ten leaks that waste dental ad spend.
Start this lesson →Capture source reliably, calculate cost per new patient, and build a one-page monthly report.
Start this lesson →Work through the lessons in order. Each one ends with exercises you can do in your own office and five short questions to check yourself. Nothing here is a certification or a credential: it is free training material written to be genuinely useful on the job.
This guide is educational content and does not constitute legal, financial, tax, or clinical advice. Laws and regulations vary by state and change over time. Consult your own dental-specific attorney, CPA, and state dental board before acting.